Creative Marketing
Kava Communications is a creative marketing, branding, web and graphic design agency based in Gloucestershire with local, national and international clients.
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Value in values
Wednesday 7 December 2011
We’re currently in the middle of a couple of major rebranding projects. In both cases there are strong arguments for evolution rather than transformation - not least because there are varying degrees of equity in the identities of both organisations, greater and lesser degrees of change to be signalled. We'll always resist the more change = better value for money sideshow. Dumping equity for novelty can often… more »
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